I have to admit, when my lips touched the rim of the blk. Water bottle I was expecting much worse. In fact, if truth be told, I was expecting the taste of soil. Watery, earthy soil.
What else would you expect from looking at this…
blk. Water is the latest ‘drink-up’ trend hitting the health food circuit. It’s a marketer’s dream of novelty (black coloured water), trends (alkaline) and something new, fresh and reportedly healthy (fulvic acid). But does it really work? I went in search of some answers.
What is fulvic acid? Put simply, it’s a byproduct of decomposing soil (or organic matter) that is said to transfer essential nutrients from the earth to plants.
Why would you drink it? When dissolved in water, Fulvic acid’s health benefits include improved hydration levels (pretty standard) and an increased ability for your cells to eliminate toxic metals. It’s also been said to help ease the symptoms of a hangover, as it quickly transports nutrients to your cells.
Does it taste as bad as it looks? Surprisingly, no. In fact, it tastes just like regular water and that’s probably because that’s exactly what it is. While the hype has been fuelled by celebrity sippers, the dark fact is that fulvic acid isn’t really needed in humans. Sure, it’s great for plants and looks super cool in its fancy bottle, but when it comes to believing the hype, this drink does little more than your average bottle of Fiji Water.
Bonus points: The pH of the water is 9.0+ which does make it alkaline forming on your body. This is good news, Happies, for reasons listed here and here. And while all the trace mineral stuff is a marketer’s dream, you have to admit that the bottle does look pretty damn cool.
So my assessment is this: when it comes to giving your body vital phytonutrients, there’s no beating a wholefood diet. While drinks can assist in the process, there’s no better way to feed your cells (and your appetite) than with the real deal. So, drink up if you’re drawn to the uber-cool packaging and fun new twist on H2O, but don’t be drawn into the hype.
Tell me Happies…
Have you seen blk. water?
Want to try it?